As the sole female photographer operating in the Kenyan advertising photography industry, Muriu repeatedly confronted questions around the role of women in society, the place of tradition, and her own self-perception.
The Camo series, showcases Africa’s mix of vibrant textiles, cultural practices, and beauty ideologies. Through surreal illusions Muriu confronts issues surrounding identity while concurrently redefining female empowerment through her application of fabric and common household items.
She creates bold accessories by reimagining objects associated with Kenyan daily life and, using ankara fabric, designs custom-made garments that merge her subjects into their surroundings- all without digital collage. Paring each work with an African proverb, Muriu expresses the collected wisdom of generations recorded through oral history. Their usage invites consideration on how heritage informs and shapes the contemporary identity.
“Happiness is like a perfume, you cannot pour it all on others without allowing a few drops to fall on yourself.” African Proverb Glasses made from sink strainers.
“A strong tree shall always grow from the roots and not the seeds.” African Proverb Glasses made from beads.
“Where you sit when you are old shows where you stood in youth.” African Proverb Glasses made from hair rollers.
“A diamond does not lose its value due to lack of admiration.” African Proverb Earrings made from bottle caps.
“If there is no enemy within, the enemy outside can do us no harm.” African Proverb Glasses made from torches.
“Without effort no harvest will be abundant.” African Proverb Glasses made from cookie moulds.
Headwraps are a key part of African culture. Every time a woman wears one, she adorns herself with the African equivalent of a regal coronet. Glasses made from pastry cutter.
“Where there is love, there is no darkness.” African Proverb Glasses made from tissue paper.
“A little rain each day will fill the rivers to overflowing.” African Proverb Glasses made from shoe polish.
“Even if you close your eyes while looking in the mirror the image remains yours.” African Proverb Glasses made from earrings.
